Since 2009, the mission of U.S. LawShield has been to preserve American freedom by:
educating their 700,000+ members in self-defense law
empowering them to handle critical, life-threatening situations with confidence
protecting them from potential injustices in the legal system after acts of self-defense
challenging the status quo regarding the affordability of legal defense
Their higher purpose is to create a united community of responsible individuals, who believe in liberty and the inalienable right of self-defense. Our commission, with this on-going partner, is to creatively lead advertising and design projects in both traditional and digital media with strategically persuasive, targeted consumer messaging. We design, develop, and direct advertising and marketing concepts, collateral, exhibitions, social media-digital assets, and corporate ID. Our projects consists of not only working within the brand’s standard goals and objectives, but also challenging embedded institutional ideas, thereby helping drive real-world innovation and change.